A logo design for a local Pittsburgh startup, offering discounts on beer for networking and business events.
Images here include initial sketches for the logo, referring to sample icons provided by the client. I used word association and web brainstorming to come up with relevant imagery, experimenting with ties and bottle cap shapes. Black and white versions and some iterations with hints of color were created with the Sketch App.
The final logo was exported from Sketch into Illustrator for printing purposes, and the logo was also added to their website.